American e-commerce company focused on handmade or vintage items and craft supplies. As of 31 Etsy valentines day for him 2021, Etsy had over 120 million items in its marketplace, and the online marketplace for handmade and vintage goods connected 7.
Each listing will remain on the shop’s page for a maximum of 4 months, or until someone buys the product. The prices of products are set by the shop owner, but Etsy claims 6. Living, Jewelry, Women, Men, Kids, Vintage, Weddings, Craft Supplies, Trending Items, Gift Ideas, Mobile Accessories, and more. When a buyer views a product, they can choose to view the positive percentage feedback of each seller to determine the reliability of the shop.
Once a buyer finds a product they would like to buy, they click “Add to Cart”, and that product is added to their virtual “Shopping Cart”. The buyer may then either continue shopping, or purchase the selected item. Etsy has received criticism for its handling of customer data and privacy. Most sellers are women, who tend to be college-educated and in their twenties and thirties. Etsy sellers range from hobbyists to professional artists who use the site to make a living.
Etsy’s main office is in Dumbo, Brooklyn, and it has hosted open crafting classes in the “Etsy Labs”. The site’s technology, customer support, marketing, PR, business, and communications teams operate out of this office. Etsy was one of the main members of the Handmade Consortium, a 2007 effort to encourage buying handmade holiday gifts. Etsy has partnered with the retail chain West Elm to sell some Etsy products in its stores. The site was launched in 2005 by iospace, a small company composed of Robert Kalin, Chris Maguire, and Haim Schoppik.
The initial version had taken two and a half months to build. Later Jared Tarbell joined the team. Kalin said that he named the site Etsy because he “wanted a nonsense word because I wanted to build the brand from scratch. In Italian, you say etsi a lot. And in Latin and French, it means ‘what if’. In Etsy’s first year, it attracted attention for frequently adding new tools and functionality to the site to help sellers gain exposure and traffic, including Adobe Flash-based visualizations and a taxonomy of categories with tags.